White Paper
Clinical Trial Economics in the AI Era
Explore how governed AI execution is reshaping clinical trial software, CRO services, pricing, and the economics of clinical development. Download the whitepaper.

About this white paper
The economics of clinical development are changing
For years, sponsors have paid for software systems, outsourced services, and internal teams to connect the work between them. That model faces a new question: when AI can help detect issues, coordinate workflows, and prepare actions, what should organizations actually buy? This executive whitepaper examines the shift toward governed clinical execution: work performed with trial context, defined controls, human oversight, and an auditable record. It explores what that shift could mean for software pricing, CRO delivery models, sponsor operating costs, and the clinical teams responsible for outcomes.
Key takeaways
What you'll learn
- Why the traditional split between software access and service delivery is under pressure.
- How AI changes the cost structure of clinical software, including usage, validation, monitoring, and human review.
- Why study context, workflow control, governance, and accountable action may become more valuable than standalone features.
- How software vendors, CROs, and sponsors may need to rethink pricing, capacity, and ownership of clinical work.
- Which questions executives should ask before investing in an AI enabled clinical operating model.

About the author
Moulik Shah
Founder & CEO, Maxis AI
Moulik Shah is the Founder and CEO of Maxis AI, an enterprise agentic AI platform for the pharmaceutical and life sciences industry. With over 20 years of experience in healthcare technology, he has spent the majority of his career helping pharma, biotech, and CRO organizations modernize clinical trials through data and AI. He is a Forbes Technology Council contributor, writing on artificial intelligence and enterprise innovation.
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